Description
Event management is an extremely challenging mission and profession in terms clients satisfaction and in terms of the organizer success. Event management has a very prominent presence in social science and the academic field. In the present paper, we propose a conceptual research of managing events, and we outline the event management by responding four questions:
What’s an event?
An event is an occasion of major importance, it’s not just related to weddings, birthdays or cultural festivals type parties. There are also educational, commercial or commemorative events.
Being passionate is important to practice the profession of an event organizer. Event management requires a lot of work and dedication. In social sciences, events are examined as unplanned incidences rather than as the outcome or target of deliberate management activities. The concept of event management is usually connected with project management and mostly discussed in academic publications.
How to manage an event?
The key step to succeed an event management is planning. The planning is the processes of keeping the company’s activities on track. So, in order to achieve this goal, task highlighting and material preparation would ease your action plan. Between six and three months before the event, and in order to attain the target, there are a couple of things should be done: define the objective of the event, precise the date of the event, estimate the number of guest, define a concept, determine target audiences , search for backers, check the availability of the place . Between three months and three weeks before the event, the analysis of our needs and the logistics are decisive to conquer the organization of the event.
What are the Keys of triumph and sustainability?
To thrive your event management you have to pick out your niche wisely, which should really suit your tastes. To concrete triumph and guarantee sustainability you must follow the bellow points:
First, making an observation with your potential competitors might be helpful What are their actions and how big are they? Who are their targets? How do they do it? In
which season is there a peak in demand? Find a concrete answer to all the relevant questions you ask yourself. You can also then analyze the consequences and adopt the best strategy to stand out from other providers and anticipate the repercussions of any imminent crisis.
Second, the marketing part is very important: promoting your business and your activities, through all types of networks and broadcasting will help you build an essential address book.
Social networks and online media are favored in many cases, being an inexhaustible source of profiles at a reasonable cost. To conclude this paper, the event management has strengthened as a subject within the field of social science, as well as a main part of tourism expansion and economic prosperity for any state.
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